Amsterdam, NL
jennifer@gemservices.co

Category: Marketing Resources

finding your ideal customer

5 Ways For Small Businesses to Reach Your Ideal Customer

Reaching your ideal customer can be done in many ways, but try these 5 (plus a bonus) to get you started!

marketing questions

How to Ask the Right Marketing Questions

If you’re creating for the first time – or updating – your Marketing Strategy, knowing where to even start can be a struggle. Part of the challenge is knowing or learning exactly what you’re supposed to know in the first place. So how can you ask the right Marketing questions when you don’t know what…
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idea-plan-action Image by Gerd Altmann from Pixabay

Digital Marketing Plan – Executing the Right Way

Develop your Marketing plan with these guidelines in mind so that your execution goes smoothly! Scaleups or SMB’s need focus, so start with these tips.

Film roll

How to Truly Communicate in Marketing

Whether you’re email marketing or event marketing, the concept of communication is vital to helping solve your customers’ problems.

email strategy

Is Email Dead Yet?

Sending out emails may sound like an old way of thinking but the reality is, it’s still the best way to convert – with the right strategy.

create an identity

How Marketing Can Be Your Secret Sauce

Developing a marketing plan is your true secret sauce because you can identify exactly who you are AND who your perfect matching customer is.

Help overcoming obstacles

Overcome Your Small Business Marketing Challenges

Small businesses regularly need to overcome challenges. Some of the basics may escape your day-to-day obstacles so I’ve prepared some for you along with their solutions!

girl reflection screens

Do I Really Need to Use Social Media?

You may be currently debating on whether or not you want to start or continue to do social media for your business. Here are some reasons why you may want to.

Clear Marketing Strategy

5 Steps to Your Best Marketing Strategy

If you have determined your business strategy, your marketing strategy has already begun! Check out these tips on enhancing your strategy, ensuring success in marketing to your ideal clients.

artist's finishing touches

It’s the Little Marketing Things that Can Make or Break it

If you’re going to do your marketing right, you should look at all of the small details that make up a successful strategy and campaign. Don’t skip these finishing touches.